{"fetchedAt":"2026-09-07T08:12:41.663Z","entity":{"country":"SE","nationalId":"5592942394","name":"Upswing Trading AB","status":"ACTIVE","legalForm":"AB-ORGFO","legalFormLabel":null,"activityCode":"47920","activityLabel":null,"municipality":"VÄXJÖ","foundedOn":"2020-12-30","accountsCategory":null,"employeeCount":null,"addressLine":"Birkagatan 2A","postalCode":"35240","region":null,"countryName":"Sweden","description":"Företaget skall sälja elektroniska massage-produkter såsom exempelvis massagekuddar, neck massagers och shoulder massagers i syfte att förbättra fysisk och psykisk hälsa. Produkterna ska säljas i en webbutik online till privatpersoner i hela Sverige. Webbutiken skall byggas i e-handelsplattformen WooCommerce i WordPress. Betalning i webbutiken ska ske via kreditkort och Klarna. Produkterna ska marknadsföras via sökmotoroptimering och digitala kampanjer i sociala medier.","activityCode2":"56110","activityLabel2":null,"vatRegistered":null,"shareCapital":null,"shareCapitalCurrency":null,"lastAccountsYear":null,"accountsPeriodEnd":null,"turnover":null,"turnoverCurrency":null},"latestSnapshot":{"snapshotDate":"2026-09-01","checkedAt":"2026-09-01T00:32:01.849Z"},"contacts":null,"officers":[],"officersCheckedAt":null,"provenance":{"sourceCode":"se_bolagsverket","sourceName":"Bolagsverket + SCB bulk files (Sweden)","sourceUrl":"https://vardefulla-datamangder.bolagsverket.se/bolagsverket/bolagsverket_bulkfil.zip","officialRecordUrl":"https://snr4.bolagsverket.se/snrgate/startIn.do","licence":"Avgiftsfri, EU High-Value Dataset regime","checkedAt":"2026-09-01T00:32:01.849Z"},"related":[{"country":"SE","nationalId":"9698017895","name":"Han Frans Handelsbolag","municipality":"VÄXJÖ"},{"country":"SE","nationalId":"5591691331","name":"Blinto AB","municipality":"VÄXJÖ"}]}